Retail Construction in West Texas: Drive More Foot Traffic and Sales
Retail construction in Midland and throughout west Texas requires more than just putting up storefronts. Developers and tenants need a construction strategy that blends efficient retain shell design, customer-friendly site layouts, and flexible spaces that attract long-term tenants. A successful strategy must always take into account current and anticipated retail tenant requirements.
In this guide, we outline how to plan and build retail spaces that drive traffic, support sales, and perform well for years to come.
Start With Construction Site Planning
A successful retail project begins with the site. The right layout and access points determine how easily customers can find parking, enter stores, and circulate through the property.
Commercial site planning considerations:
• Visibility and access: Choose sites with high visibility from major roads and safe ingress/egress points.
• Traffic circulation: Design parking lots and entry drives that encourage smooth vehicle and pedestrian movement.
• Utility infrastructure: Ensure adequate capacity for lighting, signage, and tenant build-outs.
• Future expansion: Plan for outparcel pads or additional phases to accommodate growth.
Developers who address these elements early can avoid costly redesigns once construction begins.
Retail Shell Construction
The shell building is the foundation for every retail space. It must balance cost efficiency with retail tenant requirements for flexibility and adaptability.
Structure and Materials
Tilt-wall and pre-engineered metal systems are both effective for West Texas climates. Choose materials that withstand wind, heat, and dust without requiring constant maintenance.
Facade and Storefront Design
Attractive storefronts draw customers in and support brand identity. When developing your project adhere to any required storefront design standards. Storefront design standards ensure a cohesive, high-quality aesthetic across the entire development. Design facades with modular bays, prominent signage areas, and weather-protected entries.
Mechanical, Electrical, and Plumbing Systems
Install shared core systems with separate metering for each tenant space. This allows for independent operation and easier turnover between leases, which can address a core set of retail tenant requirements for utility control.
Design for Customer Flow and Experience
The way customer traffic flow moves through the site influences both sales and tenant success.
Key design strategies:
• Position anchor tenants and high-traffic retailers along main drive aisles.
• Incorporate covered walkways and shaded areas for comfort in hot climates, complementing the overall aesthetic set by the storefront design standards.
• Maintain clear sightlines from parking to storefronts.
• Balance parking ratios with pedestrian zones to encourage browsing and cross-shopping.
Strip Center Construction and Phasing
For strip centers and retail plazas, phasing construction can control costs and match leasing demand.
Phasing considerations:
• Complete sitework and shared utilities first to support early tenants.
• Construct core shell buildings while leasing out additional pads.
• Use consistent façade treatments across all phases for a cohesive appearance.
Incremental build-out for strip center construction allows developers to start generating revenue while later stages are still underway.
Build Retail Stores That Last
Durability is key in retail construction, where exposure to heavy customer traffic flow, vehicles, and the West Texas climate can shorten the life of materials.
Durability and maintenance recommendations:
• Use concrete paving instead of asphalt for high-traffic areas.
• Apply UV-resistant coatings and sealants.
• Design roof drainage systems to handle sudden rain events.
• Specify energy-efficient lighting and HVAC systems to reduce operating costs.
Building Retail Spaces with NC Sturgeon
With decades of experience in commercial site planning and retail construction, NC Sturgeon provides developers in West Texas with proven design-build solutions that prioritize performance, speed, and cost control.
Developers benefit from:
• Accurate preconstruction budgeting for shell and tenant scopes.
• Design-build coordination that shortens schedules and improves communication.
• Local experience with retail zoning, permitting, and site requirements.
• Durable construction that supports customer traffic flow in retail environments.
Start Planning Your Retail Project in West Texas
Retail construction success starts with the right partner. NC Sturgeon delivers buildings designed for performance, flexibility, and long-term value.
Contact NC Sturgeon today to discuss your next retail development in West Texas.
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